Government Impostor and Deceptive Advertisement Act (GIDAA)

07/09/2018

The Department of Agriculture and Consumer Services (DACS) now has the statutory duty and responsibility to investigate potential violations; request information regarding potential violations; seek compliance; enforce; and adopt rules necessary to administer the “Government Impostor and Deceptive Advertisement Act” (GIDAA)

• Represents, implies, or otherwise engages in an action that may reasonably cause confusion that the person using or employing the advertisement is a part of or associated with a governmental entity, when such is not true.
• Using or employing language, symbols, logos, representations, statements, titles, names, seals, emblems, insignia, trade or brand names, business or control tracking numbers, website or e-mail addresses, or any other term, symbol, or other content that represents or implies or otherwise reasonably causes confusion that goods, services, an advertisement, or an offer is from a governmental entity, when such is not true.

For more information, see section 817.417, F.S., visit the FDACS’s Division of Consumer Services webpage or call 1-800-HELP-FLA.